Ubisoft tasked us with launching ACU and showed the game’s new co-op play by smashing a team of modern day players through the streets of Revolutionary Paris.
Liberté. Egalité. Fraternité.
This installment of the Assassins Creed franchise marked the moment it had finally opened up for co-op play—as yet unseen in AC.
Our job was simple: communicate this new feature without language so the spot could run world-wide while also bringing to life the sheer fun of the unique AC gameplay that fans and new players love.
We had a riot building this spot with Digital Domain and got to cut our chops blending the real and digital world.